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  • In-House Embroidery & Printing
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Two people in Front Row striped rugby shirts

Front Row workwear

Heritage British brand since 1991.

22 products

22 products

Shirts & Blouses 10

Show all 10

Fleeces 2

Shorts 2

T-Shirts 2

Trousers 2

Gilets & Bodywarmers 1

Hoodies 1

Polos 1

Sweatshirts 1

  • Rooted in rugbyPremium leisurewear rooted in rugby since 1991.
  • Made to lastTag free and built for quality, durability and timeless style.

Who are Front Row?

Front Row is part of Norty Ltd, the group behind AWDis, Henbury, Towel City and other blank clothing brands made for decoration. The brand says it has been rooted in rugby since 1991, and its classic rugby shirts remain at the heart of the range. Front Row garments are tag free, which makes it easier to add your own branding.

What is Front Row known for?

Rugby shirts

Front Row's rugby shirts come in original, plain, panelled, sewn stripe and premium superfit styles, with long sleeve plain rugby shirts for women too.

Smart-casual separates

Beyond rugby shirts, the range includes Breton striped tees, a striped Jersey polo, drill and casual shirts, overshirts and stretch chinos and chino shorts.

Fleece and layers

Recycled sherpa fleece and gilets, a ½-zip microfleece, a premium piqué ¼-zip top and a heavyweight panelled hoodie add warmer layers.

Front Row ranges we stock

  • Rugby shirts: long sleeve original, long sleeve plain, panelled, sewn stripe long sleeve and premium superfit rugby shirts, plus a women's long sleeve plain rugby shirt.
  • Tees and polos: long sleeve and short-sleeved Breton tees and a striped Jersey polo.
  • Shirts and overshirts: casual shirt, pullover drill shirt, drill overshirt and premium piqué overshirt.
  • Chinos: stretch chinos and stretch chino shorts for men and women.
  • Layers: recycled sherpa fleece and gilet, ½-zip microfleece, premium piqué ¼-zip top and heavyweight panelled hoodie.

Choosing Front Row

For rugby clubs and supporters, the original or panelled rugby shirt with an embroidered crest is a classic choice. Pubs, bars and hospitality teams often prefer Breton tees, drill shirts or overshirts with stretch chinos. Sherpa fleece and the ¼-zip top work well for corporate gifting.

A complete smart-casual outfit

Because Front Row covers shirts, chinos and layers, you can build a full uniform from one brand with a consistent look.

Who is Front Row for?

  • Rugby clubs and supporters wanting classic branded rugby shirts.
  • Pubs, bars and restaurants looking for smart-casual staff wear.
  • Corporate teams wanting a relaxed but polished look.
  • Brands and boutiques creating heritage-style merch.

Why buy Front Row from The Workwear Co?

  • Branded Front Row rugby shirts: we add your logo using our in-house embroidery and print service.
  • UK delivery, with free delivery on orders over £99 ex VAT.
  • 28-day returns on non-customised items.
  • Shirts, chinos and layers for complete smart-casual uniforms.

Front Row FAQs

Is Front Row a rugby brand?

Yes. Front Row says it has been rooted in rugby since 1991, and its rugby shirts are at the heart of the range.

Are Front Row garments tag free?

Yes. Front Row describes its garments as tag free, which makes them easier to brand.

Can you add our logo to Front Row rugby shirts?

Yes. We embroider and print in-house, so you can order branded Front Row rugby shirts. Customised items can't be returned under our 28-day returns policy, which covers non-customised items only.